SAN FRANCISCO, CA--(eMediaWorld - November 24, 2008) - Today, Context Optional Inc., a social
marketing company, announced that the Travel Channel Kidnap! Application
they created with Rapp, a global direct marketing agency, is the number one
branded application on Facebook, ranks sixth in the gaming category and
first in the travel category. The campaign allows users to "'nap" their
friends and directs them to the Travel Channel Web site to retrieve clues
and unlock improved kidnapping tools. It was designed to spread virally,
encourage repeat use and successfully engage users around the Travel
Channel brand.
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[Source: Advertising, PR and Marketing - Posted by FreeAutoBlogger]
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